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Subject is exactly Jack Shafer

"Is It Ever OK for Journalists to Lie?" - Jack Shafer - Politico

   "Veritas had previously punk'd lefty activist groups and non-journalistic employees at NPR. But in its attempted sting of the Washington Post, Veritas went directly at the paper's reporters with a female operative selling a fictitious story that she had been impregnated by Alabama senatorial candidate Roy Moore as a teenager. The Post's reporters saw through her flimsy deceptions, counter-stinging her and Veritas with a bundle of fine reporting and thus proving the opposite of the organization's hypothesis: the Post had no overwhelming bias against Moore, and it exercised skepticism and thoroughness in reporting an allegation brought to its attention.   While outrageous, the depth of Veritas' undercover deception is not unprecedented, even in contemporary journalistic circles. In 2007, investigative journalist Ken Silverstein went undercover for Harper's magazine as a business executive who intended to hire lobbyists to skirt the law in helping him reform Turkmenistan's poor international image. In 1992, ABC News producers told Food Lion a passel of lies to secure jobs at the supermarket so they could film a story about the chain's substandard health practices. In 1963, Gloria Steinem submitted a fake name and Social Security number to get a job as a Playboy bunner for expose in Show magazine. . . . 

Politico  2017-11-30